Tuesday, April 26, 2016

I was in charge of making the commercial, it was a fairly straight forward process. i started with a short pre production phase where i thought out some ideas of how i wanted to represent this "company" was pretty simple of just some office shots on b-roll and a simple interview set up

next  i wrote out a script for what i wanted to shoot. then i shot the video

while shooting the video i was able follow the rule of thirds  and used the rule of six in dealing with continuity of emotion, story, rhythm, eye trace, two dimensional place of screen, and three dimensional space.

overall this was a fairly straightforward and simple shooting process

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